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Octavia B — Lifestyle & Brand Content
Lifestyle photography and a Lysol campaign reel for full-time influencer Octavia B. Personal brand photos captured in her home, plus a branded reel produced for her Lysol partnership.
Client
Octavia B (@octaviab__)
Service
Content Session
Type
Lifestyle Photography & Campaign Reel
Category
Brand ContentVideo
The Brief
What the Client Needed
Octavia B is a full-time influencer and creative juggling multiple brand partnerships and deadlines at once. She brought CREATL in to handle two things: a set of lifestyle photos for her personal brand content, and a separate reel for her Lysol brand partnership — so she could stay focused on strategy and posting without worrying about production.
What Was Delivered
The Deliverables
- Edited lifestyle photos for personal brand use
- Instagram Reel for Lysol brand partnership
- Multiple room setups (kitchen, living room, vanity)
- Social media-ready delivery for posting
- Brand submission-ready reel for Lysol
Gallery
Click any image to view full size · Use arrow keys to navigate
Lysol Campaign Reel
Lysol partnership reel · Produced by CREATL
Behind the Brief
The Creative Direction
The lifestyle photos were built entirely around Octavia's existing aesthetic: soft, airy, and editorial with a warm home feel. We moved through multiple rooms — kitchen, living room, and vanity area — to give her a full content library with variety. The Lysol reel was shot separately with product integration that felt natural and on-brand, not forced — the goal was content that looked native to her feed.
The Result
"Octavia hit her Lysol deadline with a reel that felt authentic to her brand, and walked away with a full lifestyle photo library she could use across her personal content — all without having to think about production."
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