Building With DES
Branding photography for Building With DES — a credit repair expert launching the BWD Academy YouTube series and mentorship program. High-fashion editorial portraits built around a custom newspaper concept.
Client
Dess (Building With DES)
Service
Branding Photography
Type
Branding Photography
Category
Brand ContentGraphics
The Brief
What the Client Needed
Dess, the founder of Building With DES, needed a full branding shoot to launch her upcoming YouTube series and BWD Academy mentorship program. The content had to position her as a credible authority in credit repair while still feeling bold, aspirational, and personal — not corporate.
What Was Delivered
The Deliverables
- Full branding photo session
- Edited gallery of hero portraits
- Director's chair & desk editorial setups
- Custom newspaper prop integration
- Floor-level editorial angles
- Close-up portrait series
- Digital delivery for YouTube, Instagram & website
Gallery
Click any image to view full size · Use arrow keys to navigate
Behind the Brief
The Creative Direction
The concept was built around a custom-designed BWD Journal newspaper prop — a playful but powerful visual that tied directly into her brand messaging ('You Can Do It Too' and 'BWD Academy Coming Soon'). The shoot mixed power poses, candid moments, and editorial floor work to give her a full library of content across multiple moods and use cases.
The Result
"Content used to launch the BWD Academy YouTube series and promote the upcoming 'You Can Do It Too' mentorship program — giving Dess a professional, high-fashion visual identity that matches the ambition of her brand."
Want a Session Like This?
Let's Create Content
for Your Brand
Book a free discovery call and let's talk about what your brand needs.